Join the voice of the North West – Central Radio is hiring now!

Local radio station offers exciting opportunity to work in media sales, with flexible hours and great earning potential.

Central Radio North West is on the lookout for a confident, motivated individual to join its growing team as an Advertising Sales Executive. If you’re passionate about people, love local radio, and have a knack for building relationships, this could be the opportunity you’ve been waiting for.

The successful candidate will be responsible for bringing new advertising clients on board while managing and nurturing relationships with existing customers. No two days will be the same as you work across radio campaigns, creative ideas, sponsorships and promotions to help local businesses grow through the power of radio.

Full job description

We’re looking for an experienced and motivated Radio Advertising Executive to join our team, operating across two vibrant radio stations:

• Beyond Radio – An independent community FM station serving Lancaster & Morecambe Bay
• Central Radio North West – A commercial DAB station covering Blackpool, Wyre, Fylde, Preston, Leyland, Chorley, Blackburn, Accrington & Burnley

As our new sales executive, you’ll be responsible for generating advertising and sponsorship revenue for both stations. This is a remote-based position, but travel across Lancashire is required to meet clients and attend station events.

Key Responsibilities

• Proactively source leads and build relationships with businesses across the region
• Sell a range of advertising solutions including:
• On-air spot adverts
• Programme and feature sponsorship
• Digital/social media campaigns
• Website advertising

In addition, you will be comfortable;

• Maintain an up-to-date CRM of leads and sales activity
• Represent the stations professionally in client meetings and networking opportunities
• Achieve agreed sales targets and KPIs

What We’re Looking For

✅ Proven experience in sales (radio/media sales is highly desirable)
✅ Excellent communication and relationship-building skills
✅ Self-motivated, target-driven and able to manage your own time
✅ Comfortable using CRM systems to manage and track sales
✅ Full UK driving licence and willingness to travel within Lancashire

What's on offer

Tech: Company laptop & mobile phone provided

Flexible working: Remote-based with field visits to clients

Performance related bonus: this is a target carrying role with performance based bonuses. Full OTE = double base salary, with the ability to over achieve.

This role is subject to a 3 month probationary period, and sales based targets.

Job Types: Full-time, Permanent

Pay: £26,000.00-£32,000.00 per year

Additional pay:

• Performance bonus

Benefits:

• Work from home

Schedule:

• Monday to Friday

Application question(s):

• Live in or close to Lancashire, UK

Experience:

• Advertising sales: 3 years (required)

Licence/Certification:

• Driving Licence (required)

Willingness to travel:

• 25% (required)

Work Location: In person

Expected start date: 01/09/2025

Central Radio North West broadcasts across Lancashire on DAB and online, with an ever-growing audience and an exciting calendar of events, partnerships, and promotions.

Ready to sell something you can be proud of? Apply now at: go.central.radio/Job-Ad-Sales-25